Publicação social para equipes

Publish everywhere. Sound local.

Murmalo is the social publishing workspace for teams that post across markets. Write once, adapt each post per market and language, schedule it for the same local time everywhere, and see every delivery land exactly once.

Grátis durante o beta

Publishes to

  • X
  • LinkedIn
  • Facebook Pages
  • Instagram
  • Threads
  • Bluesky
  • TikTok
  • YouTube

Built for teams that post across borders

One workspace for every brand, client, market and language you publish for.

  • Brands in many markets

    Run one calendar for every country you sell in, with a real variant per market instead of a copy-pasted post.

  • Agencies

    Give each client a workspace, an approval policy and a portal, and keep every brand's channels apart.

  • Small teams

    Plan the week on a shared calendar and stop passing drafts around in spreadsheets and chats.

  • Developers and AI agents

    Automate publishing through the public API and the MCP server, under the same rules as the app.

What makes Murmalo different

Scheduling is table stakes. These are the parts we built the product around.

Global-first

One post, a variant for every market

Group your audiences into Markets. Each post gets a variant per market and language, so the Hebrew version reads right to left and the Mexican one speaks Spanish, all from one draft.

  • Per-locale variants instead of literal copies
  • Real right-to-left layouts for Hebrew and Arabic
  • Character limits counted the way each network counts them
  • ENEstados Unidos · inglês

    Our summer collection drops Friday. Early access for subscribers. #SummerDrop

    Sends at 9:00 AM local time
  • HEIsrael · hebraico

    קולקציית הקיץ שלנו יוצאת ביום שישי. גישה מוקדמת למנויים. #קיץ

    Sends at 9:00 AM local time
  • ESMéxico · espanhol

    Nuestra colección de verano llega el viernes. Acceso anticipado para suscriptores. #Verano

    Sends at 9:00 AM local time
Same local time

9:00 AM in every market, not only in yours

Pick a local time once. Murmalo schedules each market's variant for that time in the market's own time zone, and the Cultural Calendar flags holidays and observances before you post.

  • Time zones and daylight-saving changes handled per market
  • A Cultural Calendar with holidays, observances and tone guidance
  • 9:00Estados Unidos
  • 9:00Brasil
  • 9:00Israel
  • 9:00Índia

Each clock shows the local time the market's variant goes out.

Delivery Ledger

Guaranteed once. Never twice, never lost.

Every post to every channel is a delivery with its own visible history. When a network's answer is unclear, Murmalo checks what actually happened before it tries again, so a post is not published twice or silently dropped.

  • An auditable timeline for every delivery
  • Unclear outcomes reconciled automatically
  1. Scheduled
  2. Publishing
  3. Answer unclear, checking the network
  4. Published, confirmed once
Agency OS

Approvals that match how clients work

Organizations hold a workspace per client with fine-grained roles. Approval policies decide who signs off on what, and clients approve from a secure magic link without learning a new tool.

  • Approval policies per channel or workspace
  • Client portals by magic link
  • White-label reports
Policy: the client approves every Instagram postApproved by the client
Client portal link sent
Agent-native

An API your agents can rely on

The app is built API-first: an OpenAPI 3.1 contract, generated SDKs and a first-class MCP server. Idempotency keys make retries safe, so an agent cannot publish the same post twice by accident.

  • Scoped API keys and signed webhooks
  • An MCP server for AI agents and automation tools
{
  "text": "Summer drop: Friday",
  "markets": ["US", "IL", "MX"],
  "local_time": "09:00",
  "approval": "client",
  "idempotency_key": "summer-drop-2027"
}
Illustrative request body

Murmalo in numbers

  • 8networks from one calendar
  • 12launch markets with local pricing pages
  • 1delivery per post and channel, guaranteed once
  • 0cookies on this website

Everything in one place

The tools a social team reaches for every day, in one workspace.

  • Calendar

    Plan the week across every channel and market at a glance.

  • Series

    Recurring posts, like a weekly tip, on a schedule you set once.

  • Campaigns

    An optional grouping for launches, with a brief, dates and rolled-up results.

  • Cultural Calendar

    Holidays, observances and commercial moments per country, ahead of time.

  • Right-to-left

    Hebrew and Arabic posts and screens that mirror the way they should.

  • Locale-aware counting

    Character limits counted the way each network counts, across scripts and emoji.

  • Approvals

    Policies such as “the client approves every Instagram post”.

  • Client portals

    Clients check and approve posts from a secure magic link.

  • Analytics warehouse

    Daily snapshots kept for trends, campaign rollups and exports.

  • Engagement Rules

    Comment-triggered replies and direct messages on Instagram, Facebook Pages and X.

  • API and MCP

    OpenAPI 3.1, idempotency keys, signed webhooks and an MCP server.

  • AI assist, opt-in

    Localization drafts and content ideas, off until a workspace admin turns them on.

Oito redes, um fluxo

Publique nos canais que seu público já usa. Sem plugins, sem copiar e colar e sem painéis separados por rede.

  • X
  • LinkedIn
  • Facebook Pages
  • Instagram
  • Threads
  • Bluesky
  • TikTok
  • YouTube

Vincule cada canal uma vez com o login oficial do provedor.

Murmalo is not affiliated with, endorsed by or sponsored by any of these networks. Their names are trademarks of their respective owners.

Grátis durante o beta

O Murmalo está em beta aberto. Todos os planos são gratuitos enquanto finalizamos o conjunto de lançamento, e os preços serão anunciados antes do início da cobrança.

Compare plans and limits
  • GrátisComece com um espaço de trabalho e alguns canais.
  • ProPara uma equipe pequena que publica em vários canais toda semana.
  • AgênciaPara agências que gerenciam muitas marcas e espaços de trabalho.

Perguntas que as equipes fazem

Em quais redes posso publicar?

X, LinkedIn, páginas do Facebook, Instagram, Threads, Bluesky, TikTok e YouTube.

Vocês oferecem suporte a idiomas da direita para a esquerda?

Sim. A interface e este site são traduzidos para hebraico e árabe, com suporte completo ao layout da direita para a esquerda.

Meu conteúdo é usado para treinar modelos?

Não. Seus rascunhos e publicações ficam no seu espaço de trabalho e nunca são usados para treinar modelos de terceiros.

Are AI features turned on by default?

No. AI features are off in every workspace until an admin enables them. The enable step names the AI provider that will receive post text, and an admin can turn it off again at any time.

Is Murmalo affiliated with the social networks?

No. Murmalo connects to each network through its official API and sign-in, and you remain bound by each network's own terms. None of the networks endorses Murmalo.

Is everything on this page available today?

Murmalo is in open beta. Features reach beta workspaces in stages, and we tell beta users what is ready before they rely on it.

Planeje uma vez. Aprove em conjunto. Publique em todos os lugares.

Join the beta and bring your first market, your first client or your first agent.

Entrar no beta