Data deletion

You can delete your data from Murmalo at any time. This page explains every way to do it, what is deleted, what is kept and for how long, and how deletion requests from Facebook, Instagram and Threads reach us. It applies to Murmalo users and also to people whose data reached Murmalo through a connected social network, for example by commenting on or messaging a brand that uses Murmalo.

Delete your account in the app

1. Sign in to Murmalo.
2. Open Settings → Account and choose Delete account.
3. If you are the only owner of a workspace, transfer ownership or delete the workspace first.
4. Confirm with your password. Murmalo signs you out and starts the deletion.

Delete a workspace or a single item

A workspace owner can delete a whole workspace in Settings → Workspace. This deletes its drafts, scheduled posts, media, comments, approvals, engagement contacts and connected channels for every member. Drafts, posts, media and contacts can also be deleted one by one from their own screens.

Disconnect a social network

Open Settings → Channels, choose the channel and select Disconnect. Murmalo revokes its access where the network allows it, deletes the stored tokens and deletes the data it received from that network for the channel.

You can also remove Murmalo directly at the network:

• Google and YouTube: Google security settings
• Facebook: Apps and websites settings
• Instagram and Threads: your account settings, under website permissions
• X: Connected apps settings
• LinkedIn: Permitted services settings
• TikTok: the app’s security and permissions settings
• Bluesky: your account settings, or disconnect the channel in Murmalo

Disconnecting or deleting in Murmalo does not delete posts already published on a network. Remove those with the network’s own tools.

Ask us by email

If you cannot sign in, if you are not a Murmalo user but your data reached Murmalo through a brand’s connected account, or if you prefer to ask us, write to privacy@murmalo.ai with the subject “Data deletion request”. Include:

• the email address of your Murmalo account, or
• the network and your username or profile link on it, and the brand or page you interacted with, if you are not a Murmalo user, and
• the confirmation code, if a network gave you one.

We may ask you to confirm that you control the account or profile. We confirm by email when the deletion is complete.

Requests from Facebook, Instagram and Threads

Meta lets you remove Murmalo from your Facebook, Instagram or Threads account and ask for the data Murmalo received through it to be deleted. Murmalo is building Meta’s data-deletion callback, which receives such a request directly, verifies it, starts the deletion and gives you a confirmation code and a link to a status page where you can follow the request. Until that callback is live in your region, a removal in Meta’s settings may not reach us automatically: send the request by email as described above and we process it in the same way.

What is deleted, and when

When you delete your account, a workspace, a channel or an item, Murmalo deletes the related personal data within 7 days, including:

• profile, sessions, preferences and workspace memberships;
• drafts, scheduled posts, variants, media, comments and approvals;
• connected channel tokens and the data received from each network’s API, including YouTube API data;
• engagement contacts and their message text; rule runs and actions are anonymised.

Scheduled posts that have not started publishing are cancelled. Deleted data then disappears from our rolling database backups within about 7 more days.

What is kept, and why

We keep only what the law requires or what is needed to respect a choice you made:

• Billing and tax records, for the period tax and accounting law requires. The merchant of record, Dodo Payments, keeps its own records under its terms.
• An opt-out record: if you asked a brand’s Engagement Rules to stop messaging you, we keep only a keyed hash of your platform user identifier, so you are never messaged again. It cannot be read back into your username.
• Security and audit logs, for their limited retention period, to protect the service and investigate abuse.
• Records of your request, so we can show that we handled it.

We do not keep deleted content for marketing or for training AI models.

Questions

Write to privacy@murmalo.ai. The Privacy policy explains your other rights.